That Skittles campaign the other week seems to have had a number of consequences.
First and foremost I have bought Skittles at least 3 times since it started. Spooky, no? The other consequence, and hopefully one that will be better for my teeth, is www.unhub.com.
Man, what an awesome idea.
For those that foresee the death of the brand site and are hunkered down in their virtual bunkers awaiting the onset of Web 3.0, break out the tinned goods, it’s here. Unhub is an aggregation site like not much we’ve seen yet, and I for one, love, adore and applaud the development. The sheer length and breadth of the list of sites you can input your profiles from has had me registering madly for Web 2.0 portals at an alarming and un-productive rate…(must…fill…that…toolbar…)
Sign up and give it a shot. Do you think this kind of thing has a future? My answer; Yeah.
April 2nd, 2009 at 4:20 pm
[...] me it all started with UnHub. Briefly, Skittles short web 2.0 campaign saw them replace their brand site with links to their web [...]